Frightful First Look at ParaHouse's New Logo
- MELISA KENNEDY
- 5 days ago
- 2 min read
On this 13th day of October, the Halloween season gleams as our new ParaHouse Magazine logo is revealed! It fully embraces the eerie elegance of our brand by adding touches of dark opulence like a bat, axe, and crowned skull. Our brand-new logo, a hauntingly beautiful design inspired by the timeless elegance of the Victorian era. This isn’t just a logo—it’s a story, a mood, and a nod to the intricate charm of a bygone age, reimagined for our ghastly world.

A Glimpse into the Victorian Spirit of ParaHouse Magazine
The Victorian era, with its gothic architecture, elaborate typography, and air of mystery, has always captivated imaginations. Our new logo draws from this rich aesthetic, blending delicate filigree patterns with bold, evocative lines. It’s as if a whisper of fog from a cobblestone street curled itself into a design that’s both haunting and refined.
ParaHouse's logo has intricate details evoke the craftsmanship of 19th-century artistry, while its sleek silhouette ensures it feels modern and timeless, while staying true to our haunting character with a bat, axe, and skull.
Why Victorian?
We have always leaned toward this aesthetic so choosing a Victorian-inspired design to reflect our brand’s essence is a natural. The logo’s gothic flourishes hint at the mysterious, almost otherworldly quality we aim to infuse into everything we do. Whether it’s the sharp angles reminiscent of wrought-iron gates or the soft curves echoing vintage lace, every element tells a story of depth and duality.
Thank you for being part of our eerie journey. Here’s to new beginnings, wrapped in the timeless allure of the Victorian era of séances, searching for ghosts (spirits), tarot and fortune telling, and the unexplained.
With much mystery and eerie elegance,

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